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Nordiq Lodges

Project Context

Independent

Role

Brand Strategy // Identity // Art Direction

Project Type

Brand Identity

Ask.
Nordiq Lodges is a boutique lodge rental brand offering design-forward cabins set in winter landscapes. The ask was to establish a distinctive identity that positioned the brand clearly within boutique hospitality and lifestyle, with an emphasis on atmosphere, intention, and restraint.

Approach & Result.
The identity was built around a philosophy of deliberate living anchored in the idea of escape, exploration, and restoration. Drawing from Nordic geometry and mountain forms, the visual system uses precise line work, controlled typography, and generous negative space. The resulting brand system spans visual identity, guest collateral, pre-arrival packaging, travel materials, and editorial touchpoints, creating a cohesive experience defined by clarity, calm, and purposeful design.

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